Alun Baker
Managing Director, Europe
Mr. Baker joined Procurian® in August 2011 as the Managing Director of UK/Europe based in the Company's London headquarters. In this role, Mr. Baker is responsible for developing and executing the Company's UK and European go-to-market strategy and overseeing the Company's account management and delivery operations in region.
Prior to joining Procurian, Mr. Baker was the SVP and Managing Director, EMEA of Datasynapse. Mr. Baker has more than 10 years of senior management experience in enterprise application software and is credited for his role in transforming numerous technology companies into globally recognized, leading businesses. Over the last 11 years, Mr. Baker has also held Non-Executive Chairman roles in Infrastructure and Datacenter Consultancies such as Company-I and currently, Citihub. In addition, Mr. Baker has more than 20 years of experience in the IT Market through various roles that he has held in Sales, General Management and Executive Management positions. Previous roles included having served as the SVP of Northern Europe for Lawson Software and SVP of UKI and MEA of TIBCO Software.
Mr. Baker holds a joint honors degree in Economics and Economic Geography from the University of Wales.